We know the value of placing brands

a drink and a can
a bottle of Quarter next to fruit
a group of NOAM bottles of liquid
a glass next to a bottle of beer Wignac
two bottles of alcohol
a bottle of alcohol

in the right place at exactly the right time

About

the ghf approach

a glass of ice water on a table

We believe in businesses that challenge the status quo and those that succeed, define the future.

a crystal ice in a glass

We partner with these brave businesses and to help them to punch well above their weight.

a group of wine glasses

We understand how distribution and branding overlap. It is this crucial strategic understanding that has allowed us to propel challenger brands into the conversation.

GHF

We let our results speak for themselves

2020

Founded

12+

Best-in-class challenger brands

6,500

Distribution points

12

Industry specialists
a group of people sitting on a stone ledge

"Having the chance and opportunity to represent such an incredible portfolio of brands across so many categories is a dream, and each has the ability to go all the way."

Tristram Coates
Founder
About Us